

Finding unintended beauty in the mundane.









Create a compelling presentation for the adidas NMD_S1’s launch at KITH NYC.
Pay homage to the history of NMD within the experience, layering in deconstructed city elements, reimagined city streets, and common urban materials used in uncommon ways.
Sold out NMD_S1—in three days. Plus countless coverage on multiple blogs and publications.
Finding unintended beauty in the mundane.