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Client

Pelican
Elevated cases.

Ask

Showcase products as functional and authentic to outdoor lifestyle enthusiasts.

Solution

No models. We put products in the hands of real surfers, campers and hikers and let them run free within their natural habitats to show off how Pelican performs in real life.

Result

The “Find Life” campaign gave life to Pelican’s product line by reaching new customers and adding a palatable human element to the iconic brand.

← project →
info@starchcreative.com
949.791.8331
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LONG LIVE
THE PROCESS

CALIFORNIA
1010 W 17th Street
Costa Mesa, CA 92627

OREGON
2000 SE Madison Ave
Portland, OR 97214

NEW YORK
154 Grand Street
New York, NY 10013