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Client

Smith Optics
Modularity Is King

Ask

SMITH, a leader in snow sports expanding into bikes and eyewear, required a 20×40 booth that is adaptable for events like the Sea Otter Classic. We were asked to design an adaptable, 20×40 booth for events like the Sea Otter Classic and would align with brand values of authenticity, innovation, fun, reliability, and community.

Solution

The project aimed to create a modular, flexible booth with storytelling, product showcases, technology integration, and selling/display areas for helmets, eyewear, and goggles, reflecting key bike and eyewear products.

Result

The new booth design incorporates lightweight and cost-effective materials, offering flexibility and a modern appearance for the brand to easily adapt its presence at different events.

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info@starchcreative.com
949.791.8331
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